AI Insights · Timothy · July 2022
Top 5 Ultracasual Games on iOS in Ukraine: Q2 2022 Performance
Explore the performance trends of the top 5 ultracasual games on iOS in Ukraine for Q2 2022, including weekly downloads, revenue, and active users.
Throughout Q2 2022, the top 5 ultracasual games on iOS in Ukraine showcased diverse trends in weekly downloads, revenue, and active user engagement. Here's a detailed look at their performance:
Fill The Fridge! by Rollic Games saw its weekly downloads decrease from 11.9K at the end of March to 5.5K by the last week of June. Despite this, its weekly active users (WAU) increased significantly from 21.8K to 30K in the same period. The game's weekly revenue peaked at $75 in late March but fluctuated, ending strong with $50 in the final week of June.
Fidget Toys 3D by Tran Dinh Hung experienced a relatively stable download rate, starting at 2K and ending at 2.3K. WAU remained consistent, starting at 3.3K and closing Q2 at 3.4K. Revenue was minimal throughout the quarter, peaking at $15 in mid-June.
Acrylic Nails! by Crazy Labs showed a gradual decline in downloads from 1.5K to 780, while WAU also dropped from 1.2K to 853. Revenue saw a peak of $82 in late May but generally hovered around $40-$50 towards the end of the quarter.
DIY Joystick, another Crazy Labs title, had an interesting trajectory with initial downloads of 358 skyrocketing to 2.6K in early April, followed by a decline and a slight recovery to 506 by the end of June. WAU mirrored this trend, peaking at 4.4K in mid-April before settling at around 2K in late June.
Finally, Draw it by Kwalee Ltd saw its weekly downloads rise from 1.1K to 1.2K by the end of Q2. The game's WAU fluctuated but ended on a high note, increasing from 2.5K to 2.5K. Revenue peaked at $48 in mid-June, maintaining a steady flow throughout the quarter.
These insights are derived from Sensor Tower, where you can find more detailed analyses and trends for mobile apps.